Spangles
Campaign Design/Branding
Spangles is a 50's themed diner founded in 1978. The chain specializes in burgers, fries, shakes, and breakfast items, offering a mix of classic fast-food favorites and unique menu items like gourmet burgers and gelato. Spangles is popular for its catchy advertising and emphasis on fresh, made-to-order food.
During this project I wanted the diner to go more into depth with their 50's theme. I decided to use the most iconic colors and elements that were mainly used during that period. I replicated this to make it seem more on theme and recognizable to users as the main concept of the restaurant.